Goodell-Pratt Publications

This listing includes catalogs and ephemera published by the the Goodell-Pratt Company and related firms including: Goodell Brothers, Goodell Manufacturing, and the Massachusetts Tool Company.

1896

Goodell Brothers catalog, 1896

The first catalog of the Goodell Brothers Company. Prior to its publication, Goodell Brothers marketed its tools through the H. H. Mayhew Company of Shelburne Falls, an arrangement that began in 1888. In addition to products of its own manufacture, the company sold screwdrivers, gimlets, countersinks, and chuckable screwdriver bits manufactured by the Mayhew Company.


1897

Goodell Brothers catalog, 1897

Title from cover. This catalog, with its cover marked 101C, was once part of the Goodell-Pratt Company's in-house collection. Image courtesy of Museum of Our Industrial Heritage, Greenfield, Massachusetts.


1898

Goodell Brothers catalog, 1898

Title from cover. This catalog, with its cover marked 101C, was once part of the Goodell-Pratt Company's in-house collection. Image courtesy of Museum of Our Industrial Heritage, Greenfield, Massachusetts.


1899

Goodell-Pratt catalog, 1899

The first catalog of the Goodell-Pratt Company. This catalog, with its cover marked 101C, was once part of the Goodell-Pratt Company's in-house collection. Image courtesy of Museum of Our Industrial Heritage, Greenfield, Massachusetts.


1901

Goodell-Pratt catalog, 1901

Title from cover. This catalog, with its cover marked 101C, was once part of the Goodell-Pratt Company's in-house collection. Image courtesy of Museum of Our Industrial Heritage, Greenfield, Massachusetts.


1902

Maassachusetts Tool Company catalog, early 1902

double micrometer

The first of two catalogs published in 1902. Certainly the most unusual tool in the catalog is the double micrometer pictured at left. This catalog, with its cover marked 101C, was once part of the Goodell-Pratt Company's in-house collection. The 1913 date stamped on the cover reflects the date the publication was added to the Goodell-Pratt Company's in-house catalog inventory.

From its inception, the Massachusetts Tool Company was a subsidiary of Goodell-Pratt.


Maassachusetts Tool Company catalog, late 1902

The second of two catalogs published in 1902. The acquisition of the Coffin & Leighton Company in late 1901 added so many items to the product line that a second catalog was published. This catalog, with its cover marked 101C, was once part of the Goodell-Pratt Company's in-house collection. Image courtesy of Museum of Our Industrial Heritage, Greenfield, Massachusetts.

From its inception, the Massachusetts Tool Company was a subsidiary of Goodell-Pratt.


1903

Goodell-Pratt large format catalog, 1903

Large format catalog.


Goodell-Pratt small format catalog, 1903

Pocket-size catalog.


1904

Maassachusetts Tool Company catalog, 1904

Pocket-size catalog. This catalog, with its cover marked 101C, was once part of the Goodell-Pratt Company's in-house collection.

From its inception, the Massachusetts Tool Company was a subsidiary of Goodell-Pratt.


1905

Goodell-Pratt 1905 catalog, reprint

Reprint catalog. Catalogue No. 7 contains more than 100 tools not seen in earlier editions. The line of iron levels purchased from the C. F. Richardson & Son in 1904 appears for the first time. Other noteworthy new additions include the Nos. 52, 53, 54 hand drills and the Nos. 55, 56, and 57 breast drills.


1907

Goodell-Pratt 1907 catalog

Pocket-size catalog. Includes over fifty tools not seen in the 1905 catalog.


1908

Goodell-Pratt 1908 catalog supplement

Pocket-size supplement. Title from cover. This supplement to the 1907 catalog features the precision tools manufactured by the Massachusetts Tool Company, a Goodell-Pratt subsidiary.

Continues the page numbering of Catalog Number 8, making it reasonable to assume that Goodell-Pratt planned to issue versions of the catalog with this supplement bound in place.


1909

Goodell-Pratt 1909 catalog

Pocket-size catalog. A sixty-three page section of precision tools manufactured by Goodell-Pratt's Massachusetts Tool Company subsidiary appears on peach-colored paper at the back of the catalog. From its inception, the Massachusetts Tool Company was a subsidiary of Goodell-Pratt.


1911

Goodell-Pratt 1911 catalog

Pocket-size catalog. A sixty-three page section of precision tools manufactured by Goodell-Pratt's Massachusetts Tool Company subsidiary appears on pink-tinted paper at the back of the catalog. From its inception, the Massachusetts Tool Company was a subsidiary of Goodell-Pratt.


1912

Goodell Manufacturing Company brochure, ca. 1912

all steel miter box brochure insert, ca. 1912Title from cover. A brochure promoting the miter boxes and innovative Greenfield chuck produced by the Goodell Manufacturing Company. Goodell-Pratt began marketing Henry Goodell's tools in 1917, took controlling interest in his operation in 1923, and purchased the entirety of the business in 1930.

This example of the brochure included an insert comparing the strength of the Goodell all-steel miter box to that of a railroad bridge.


1913

Goodell-Pratt deluxe large format catalog, 1913

Deluxe large format catalog with simulated leather covers. Catalog No. 11 is the first to include Stratton wooden levels and the first to feature Ducharmes screwdrivers and awls. Goodell-Pratt acquired the companies in 1912. Pages featuring Massachusetts Tool Company products are no longer printed on tinted paper.

Pages featuring Massachusetts Tool Company products are no longer printed on tinted paper. From its inception, the Massachusetts Tool Company was a subsidiary of Goodell-Pratt.


Goodell-Pratt large format catalog, 1913

Large format catalog. Catalog No. 11 is the first to include Stratton wooden levels and the first to feature Ducharmes screwdrivers and awls. Goodell-Pratt acquired the companies in 1912.

Pages featuring Massachusetts Tool Company products are no longer printed on tinted paper. From its inception, the Massachusetts Tool Company was a subsidiary of Goodell-Pratt.

The cover of this example is stamped O. W. Bardwell. Bardwell served as Goodell-Pratt's sales manager.


Goodell-Pratt catalog, 1913

Pocket-size catalog. Catalog No. 11 is the first to include Stratton wooden levels and the first to feature Ducharmes screwdrivers and awls. Goodell-Pratt acquired the companies in 1912.

Pages featuring Massachusetts Tool Company products are no longer printed on tinted paper. From its inception, the Massachusetts Tool Company was a subsidiary of Goodell-Pratt.


1915

Goodell-Pratt large format catalog, 1915

Large format catalog. Announces the following brand names would be disappearing from the company's offerings: Ducharmes, Massachusetts Tool Co., Richardson, 'Little Giant' (farrier's butterises), and Stratton. The tools were re-branded Goodell-Pratt.

The cover of this example is stamped O. W. Bardwell. Bardwell served as Goodell-Pratt's sales manager.


Goodell-Pratt 1915 catalog

Pocket-size catalog. Announces the following brand names would be disappearing from the company's offerings: Ducharmes, Massachusetts Tool Co., Richardson, 'Little Giant' (farrier's butterises), and Stratton. The tools were re-branded Goodell-Pratt.


1916

Goodell-Pratt 1915 catalog

Large Format supplement. Title from cover. Perhaps the most interesting of the new tools are the Nos. 385 and 486 high-speed hand drills. Introduces Goodell-Pratt's motorcycle and motorcycle sets, pre-packaged sets of tools for the traveler on the go.

Continues the page numbering of Catalog Number 12, making it reasonable to assume that Goodell-Pratt planned to issue versions of the catalog with this supplement bound in place.


1917

Goodell-Pratt large format catalog, 1917

Large Format catalog. Once again mentions the following brand names would be disappearing from the company's offerings: Ducharmes, Massachusetts Tool Co., Richardson, 'Little Giant' (farrier's butterises), and Stratton. The tools were re-branded Goodell-Pratt.


Goodell-Pratt catalog, 1917

Pocket-size catalog. Once again mentions the following brand names would be disappearing from the company's offerings: Ducharmes, Massachusetts Tool Co., Richardson, 'Little Giant' (farrier's butterises), and Stratton. The tools were re-branded Goodell-Pratt.


1920

Goodell-Pratt large format catalog, 1920

Large format catalog. Page two states that 150 new tools have been added to the line. Contains thirty-two more pages than the pocket-size catalog. Among the inclusions: displays for dealers and introductory pages for major categories of tools.

The cover of this example is stamped O. W. Bardwell. Bardwell served as Goodell-Pratt's sales manager.


Goodell-Pratt catalog, 1920

Pocket-size catalog. Page two states that 150 new tools have been added to the line. The pocket size version of Tool Book No. 14 contains thirty-two fewer pages than the large format catalog. Among the exclusions: displays for dealers and introductory pages for major categories of tools.


Goodell-Pratt machinists catalog, 1920

Pocket-size catalog. Title from cover. A catalog targeted to machinists and toolmakers and featuring precision and general machine shop hand tools. Page two warns, "It does not, however, show our complete line of over 2,000 sizes and kinds. These may be found illustrated and described in detail in our new Tool Book No. 14."


1923

Goodell-Pratt large format catalog, 1923

Large format catalog. The large format version includes forty-eight more pages than the pocket-size catalog. Among the inclusions: displays for dealers and introductory pages for major categories of tools.


Goodell-Pratt catalog, 1923

Pocket-size catalog. Though the title indicates that the pocket size version is a "complete catalog," it contains forty-eight fewer pages than the large-format catalog. Among the exclusions: displays for dealers and introductory pages for major categories of tools.


Goodell-Pratt light shop equipment booklet

Title from cover. Introduces the company's power lathes, bench drills, polishing heads, grinders, and hacksaw. Recommends specific General Electric motors for its equipment, suggests belting setups, and recommends accessories. An example of a full setup is pictured at right.


1926

Goodell-Pratt deluxe large format catalog, 1926page not found in pocket-size catalog

Deluxe large format catalog with simulated leather covers. First twenty-six pages are all illustrations, some in two-color. The pocket-size catalog eliminates twenty-four of these pages. Though mentioned in the index, this example of the catalog includes no electric drills, a new line acquired when it purchased the power drill operation of the A. F. Way Company, of Hartford, Connecticut.

At right is an example of a hand drills page not found in the pocket-size catalog.


Goodell-Pratt catalog, 1926

Pocket-size catalog. Though the title indicates that the pocket size version is a "complete catalog," it contains sixteen fewer pages than the large format catalog. Excluded are illustrated plates (some two-color) featuring carpenters' and precision tools.

Introduces the company's new electric drills, a line acquired when it purchased the power drill operation of the A. F. Way Company, of Hartford, Connecticut.


Goodell-Pratt vises brochure

Title from cover. A trade circular printed on both sides, folded twice to form a booklet. Includes the company's machinist vise and its swiveling and non swiveling bench vises.


1930

Goodell-Pratt deluxe large format catalog, 1930Shelburne tools introductory page

Deluxe large format catalog. First twenty-six pages are all illustrations, some in two-color. The pocket-size catalog eliminates twenty-four of these.

This example of the deluxe catalog includes a foldout section introducing Goodell-Pratt's new line of economy tools—products marketed under the Shelburne trademark. When Millers Falls acquired Goodell-Pratt, it merged the Shelburne tools with its Mohawk line of Millers Falls economy tools. The combined offerings became the basis of the Millers Falls Company's line of Mohawk-Shelburne tools. The introductory page for Goodell-Pratt's Shelburne tools is reproduced here.


Goodell-Pratt large format catalog, 1930Colorful bit braces illustration

Large format catalog. First twenty-six pages are all illustrations, some in two-color. An example featuring bit braces is shown at right. The pocket-size catalog eliminates twenty-four of these.

This example of the large format catalog contains no information on the company's Shelburne-branded tools.

 


Goodell-Pratt catalog, 1930

Pocket-size catalog. Though the title indicates that the pocket size version is a "complete catalog," it contains twenty-four fewer pages than the large-format catalog. Excluded are illustrated plates (some two-color) featuring carpenters' and precision tools. Pages featuring the company's electric tools are in black and white rather than the two-color.

No mention of the company's line of Shelburne tools.


Goodell-Pratt spiral ratchet screwdriver brochure

Title from cover. A trade circular printed on both sides, folded once to form a booklet. Introduces the company's Nos. 811A and 911A spiral ratchet screwdrivers with automatic return.


Goodell-Pratt No. 188 push drill brochure

Title from cover. A trade circular printed on both sides, folded once to form a booklet. Introduces the No. 188 push drill, a successful design continued by the Millers Falls Company until 1960s.


Booklet introducing tools manufactured by Goodell-Pratt

Title from cover. Not a catalog or price list but a small booklet introducing the various categories of tools produced by the Goodell-Pratt Company.