Millers Falls Publications — 1930-1949

1930

Millers Falls Company electric tools catalog, 1930

Title from cover. Millers Falls rapidly expanded its line of electric tools after introducing them in 1927. Featured are electric drills and screwdrivers, polishers, circular saws, hammer drills, grinders, a disc sander and a valve refacer. Includes numerous accessories.


Millers Falls Company electric tools brochure

Title from cover. With too too many pages to be considered a countertop promotion, this trade circular is a pocket-sized booklet. Though the layout and some illustrations are different, the booklet is basically a smaller version of the 1930 electric tools catalog. Featured are electric drills and screwdrivers, polishers, circular saws, hammer drills, grinders, a disc sander and a valve refacer. Includes numerous accessories. The example reproduced here is marked for distribution by Morris, Wheeler & Company of Philadelphia, Pa.


Millers Falls Company electric saws brochurehacksaw blades circular

Title from cover. A trade circular printed on both sides, folded three times to form a booklet. Features the Nos. 102, 103, and 104 electric saws. Includes saw blades and abrasive disks as well. Beneath the illustration is a blank space for a hardware dealer's stamp.


1931

Fench-language Catalog No. 31Fench-language Catalog No. 31, levels page

French language catalog. Outillage Val d'Or was the French distributor for Millers Falls. This catalog features the subset of Millers Falls tools distributed by the firm. Illustrations of the tools are identical to those of those in use in English-language Catalog No. 40. Features some of the colorful section dividers found in Catalog 40 as well. Although fairly representative of the line as sold in the United States, the hand and breast drills so popular in the American market are not included. Does not list the company's auger bits.


Millers Falls Company price list, 1931

Title from cover. An important price list that fills the gap between the 1929 and 1935 Millers Falls Catalogs, the time when the organization acquired the Goodell-Pratt Company and worked to stay solvent during the dark years of the Great Depression.

Issued early in the economic downturn, the list indicates that Millers Falls had yet to pare either of its overlapping and extensive product lines.


1932

Mohawk-Shelburne tools circular

Title from cover. A introducing the Millers Falls line of Mohawk-Shelburne tools. The Millers Falls Company's economy line of Mohawk tools and Goodell-Pratt's economy line of Shelburne tools formed the basis for the new lineup. Sixteen different tools are featured.


No. 1932 tool assortment circular

A trade circular printed on one side promoting twelve popular tools from the combined Millers Falls/Goodell-Pratt line. A hardware jobber has added a number of calculations to the sheet, and the sheet was subsequently trimmed. It is currently 21.5 x 28.5 cm.


Universal hacksaw blades circular, 1932

Title from cover. A trade circular printed on two sides and folded twice to form a booklet. Millers Falls acquired the Universal trademark when it purchased the West Haven Manufacturing Company in 1920. Basically a price list for "all hard" hand and power blades and "flexible" hand blades. (Only the teeth are hardened on flexible blades.) The Millers Falls Company sold hacksaw blades under both the "Universal" and "Millers Falls" trademarks. Beneath the illustration is a blank space for a hardware dealer's stamp.


1933

Millers Falls Company price list, 1933

Title from cover. An important price list that fills the gap between the 1929 and 1935 Millers Falls Catalogs, the time when the organization acquired the Goodell-Pratt Company and worked to stay solvent during the dark years of the Great Depression.

The document gives testimony to the effects of the economic downturn. Numerous tools are listed as "discontinued."


1934

Mohawk-Shelburne tools circular

A trade circular promoting the Millers Falls Company's line of Mohawk-Shelburne tools. Seven new tools that did not appear in the 1932 Mohawk-Shelburne circular are included.


Millers Falls Company hacksaw frame circularMillers Falls Company hacksaw frame circular, unfolded

A trade circular in broadside format promoting the Millers Falls Company's line of hacksaw frames. When folded to the size of standard office stationary for mailing, a panel titled "When the Customer Says "I Want to Look at Hack Saw Frames ... " appears on the front panel. The back of the poster includes an advertisement for the company's other twenty-two other hacksaw frames. Titled "Additional Numbers in the Complete Line of Millers Falls Hack Saws," it is not pictured here.


1935

Millers Falls Company catalog No. 41, plate

Deluxe Large format catalog with simulated leather covers. The first catalog to consolidate the Millers Falls and Goodell-Pratt lines after the 1931 merger. Also the first catalog to feature the economy priced Mohawk-Shelburne line. Nice illustrations, but lacks the spectacular plates of the 1929 catalog.


Millers Falls Company catalog No. 41

Large format catalog. The first catalog to consolidate the Millers Falls and Goodell-Pratt lines after the 1931 merger. Also the first catalog to feature the economy priced Mohawk-Shelburne line.


Millers Falls Company catalog No. 41, small format

Pocket-size catalog. Not as as colorful as the large format edition—less use of red ink. The blue ink used for the large catalog's Blue-Mol hacksaw blade and glass cutter pages is lacking entirely.


Millers Falls Company electric tool catalog No. 4, 1935

Title from cover. Featured are electric drills and screwdrivers, polishers, circular saws, hammer drills, grinders, a disc sander and a valve refacer. Includes numerous accessories.


Millers Falls Company carving tools brochure

Title from cover. A trade circular printed on both sides, folded three times to form a booklet. Four carving tool sets and eight turning tools are featured. The turning tools could be purchased individually or as a set. (A half-inch parting tool could be purchased for seventy cents.) The example reproduced here has been marked on the back by Kraut & Dohnal Company. of 325 S. Clark St. in Chicago.


1936

Millers Falls Company catalog no. 41, variant

Small format variant of Catalog 41. Despite the 1935 date on the introductory page, this catalog was published in 1936. A fifteen page section of new tools is inserted between the introduction and section on hand planes. The 'new tool' supplement includes, among others, the No. 95 weather strip plane, a red and black mottled, tenite-handled version of the No. 84 hacksaw frame and the No. 430 spiral ratchet screwdriver. In addition to the new tools section, there are some differences in the internal content between this and the previous edition.


Millers Falls Company automotive tool booklet, 1936

Although the Millers Falls Company sold a number of tools useful to an automobile mechanic, automotive tools were never a mainstay of the product line. This catalog pulls together a number of the company's products useful for working on cars, but includes few that were designed for specialist work. Features such items as drills, hacksaws, hydraulic jacks, screwdrivers, taps, and micrometers. Specialist tools include bearing scrapers, a valve grinder, and a brake lining cutter.


Millers Falls Company eleven new tools brochure, unfoldedpanel from Millers Falls Company eleven new tools brochure

A trade circular in broadside format promoting the eleven recently introduced tools. When folded to the size of standard office stationary for mailing, a letter from the company introducing the circular appears on the front panel and a promotion titled "Speed Up Quality Tool Sales with These Bright-Attractive Signs" appears on the back. When unfolded half-way, a promotion for titled "Let These Displays Work for You" appears. This last promotion is not pictured here.


Millers Falls Company No. 712 electric drill circular

A trade circular printed on one side introducing the No. 712 electric drill. A bit oversize to fit into the company's large format Catalog 41. The No. 712 was the lightest and least expensive and lightest of the company's 1/2 inch drills.

Circular referenced in a September 1, 1936, letter from company vice-president George Hatch.


Millers Falls Company high speed hacksaw blades brochure

Title from cover. A trade circular printed on both sides, folded twice to form a booklet. Features Millers Falls high speed hacksaw blades. Most are for power hacksaws. Beneath the illustration is a blank space for a hardware dealer's stamp.


Millers Falls Company metal cutting miter box circular

Title from cover. A trade circular printed on both sides, folded three times to form a booklet. Features the No. 2432 metal-cutting miter box. The company promoted the No. 2432 as a useful tool for work on the aluminum and stainless steel store fronts popular during the Art Deco area. Includes examples of three storefronts where the tool would be usable: a Collins Jewelry, a Van Dusen's men swear store, and a Bismark Grill. Unfortunately, the locations of the stores are not specified. Back panel promotes the Goodell-Pratt No. 237 keyhole saw.


Russell-Wilford Vari-Speed brochure, 1936

Title from cover. A trade circular printed on both sides, folded once to form a booklet. The Russell-Wilford Vari-Speed attachment could be installed on Millers Falls electrical products to turn them into variable speed tools. Manufactured by the Pennsylvania Aircraft Syndicate, Ltd., the optional attachments were not branded Millers Falls.

Brochure referenced in a September 1, 1936, letter from company vice-president George Hatch.


Millers Falls Company wood scrapers brochure

Title from cover. A trade circular printed on both sides, folded twice form a booklet. Features the Millers Falls Company's line of wood scrapers. Brought into the line-up as part of the company's acquisition of Goodell-Pratt, the Nos. 34, 35, 55, and 296 were re-designed and re-branded as Millers Falls products. Introduces the new Nos. 39, 41, 51 and 53 Millers Falls scrapers.


Millers Falls Company workshop accessories brochure

Title from cover. A trade circular printed on both sides, folded twice form a booklet. Features the Millers Falls Company's band saws, wood turning tools, and lathe-handy add add-ons such as chucks, centers, collars, a face plate, etc.


1937

Millers Falls Company 1937 new items brochure, unfoldedpanel from Millers Falls Company 1937 new items brochure

A trade circular printed on both sides in broadside format promoting the seven recently introduced tools and two new displays. When folded to the size of standard office stationary for mailing, a letter from the company introducing the circular appears on the front panel and a promotion titled "New Sales Helps" appears on the back. When unfolded half-way, a promotion titled "Add These Free Displays to Your Sales Force" appears. This last promotion is not pictured here.


Millers Falls No. 3300 screwdriver assortment

A trade circular printed on one side introducing the No. 3300 screwdriver assortment and display. The display was designed to accommodate sixty pocket-sized screwdrivers retailing for five cents each. A bit oversize to fit into the company's large format Catalog 41.


Millers Falls Company No. 3900 Wood Scraper Display

A trade circular introducing the No. 3900 display unit for one example each of the company's wood scrapers. The back side of the sheet features a promotion titled New Millers Falls Wood Scrapers with Curved Edged Blades and includes information on the scrapers themselves. A bit oversize to fit into the company's large format Catalog 41.


Millers Falls Company No. 8400 hack saw display unit circular

A trade circular printed on one side introducing the No. 8400 display unit for the company's hacksaw frames. The circular was distributed as part of a promotional packet titled New Items for 1937 with Big Possibilities. The packet included a poster and trade circulars for tools and display units introduced during the previous year. A bit oversize to fit into the company's large format Catalog 41.


Millers Falls Company Tuf-Flex counter display

A trade circular printed on one side introducing the No. 10 FH Tuf-Flex hacksaw blade display unit. A bit oversize to fit into the company's large format Catalog 41, the example seen here has been trimmed. The dimensions above reflect the circular's original size.


Millers Falls Company hand and breast drill display unit circular

A trade circular printed on one side introducing the No. 700 display unit for the company's hand and breast drills. The display could accommodate any of the the company's drills save for the No. 4 1/2 hand drill. A bit oversize to fit into the company's large format Catalog 41, the circular seen here was trimmed. The dimensions above reflect the circular's original size.


panel from Millers Falls Company 1937 new items brochure

A trade circular printed on both sides in broadside format promoting the two new tools and three new displays. When folded to the size of standard office stationary for mailing, a letter from the company introducing the circular appears on the front panel and a promotion for millers Falls electric tools appears on the back. This last promotion is not pictured here.


1938

70th anniversary catalog no. 42, clothbound

Deluxe large format catalog with simulated leather covers. Content is identical to the paperbound issue listed immediately below. The author's example was owned by a distributor, W. A. Ross. Ross continued to use the catalog through 1949 and added the update sheets that were published by Millers Falls as new tools came out. Intended to be tipped-in to the large format catalog, a number of the sheets feature the 70th anniversary motifs seen on the pages of the original catalog.


70th anniversary catalog no. 42, plate70th anniversary catalog no. 42

Large format catalog. Continues the listing of some Goodell-Pratt tools. Introduces the permaloid-handled Parsons brace and No. 209 De Luxe smooth plane to the general public. The No. 84 hacksaw frame now sports a red permaloid handle. Nice artwork, especially the full page illustrations. With its use of two-color printing and red ink on almost every page, a joy to behold. Introductory page for scraper section is shown at right.


70th anniversary catalog no. 42, reprint plate70th anniversary catalog no. 42, reprint

Reprint of large format version. Not a lavish as the original—many two-color pages have been reproduced in black and white. Outside corners of pages cut with square, rather than rounded edges. Lacks the red end papers of the original edition. Introductory page for scraper section is shown at right.


Millers Falls Company electric tool catalog No. 38, 1938

Title from cover. Featured are electric drills and screwdrivers, polishers, circular saws, hammer drills, grinders, and sanders. Includes numerous accessories.


No. 70 hand drill circular

A trade circular printed on one side and sized to fit neatly into the large format 70th Anniversary Catalog No. 42, it introduces the Millers Falls No. 70 hand drill. A part of the series of circulars introducing the company's 70th Anniversary promotions. This example is no longer full-sized due to wear resulting from its edges protruding beyond those of the catalog. The dimensions above reflect the circular's original size.


No. 5904 torpedo level display circular

A trade circular printed on one side and sized to fit neatly into the large format 70th Anniversary Catalog No. 42, it introduces the Millers Falls No. 5904 torpedo level display, a cardboard carton designed as a countertop display. A part of the series of circulars introducing the company's 70th Anniversary promotions.


1939

70th anniversary catalog no. 42, small format, plate70th anniversary catalog no. 42, small format

Small format catalog and easily missed variant of catalog no. 42. Despite the 1938 date on the introductory page, this catalog was published in 1939. Although the page numbering and date on the title page date are identical to the large format edition of 1938, the volume described here contains minor variations in content. Most notable is a somewhat expanded line of Mohawk-Shelburne tools. Less use of red ink than in the original large format edition. Introductory page for scraper section is shown at right.


Tools of quality for craftsmen in wood & metal, British catalog

Title from cover. An abridged version of some of the 70th anniversary catalog no. 42 showing some of the firm's most popular products and intended for the British market. Included are some tools not found in the U.S. versions of the catalog. Printed in London by the Robertson Press and Paper Company, prices are listed in pounds, shillings, etc. The example reproduced here has been marked for distribution by Odell & Holt Company Ltd. of Stony Stratford.


No. 8515 permaloid screwdriver display circular

A trade circular sized to fit neatly into the large format 70th Anniversary Catalog No. 42, it introduces the Millers Falls No. 8515 permaloid screwdriver display unit. The back side of the sheet includes information on the various permaloid screwdrivers available. A part of the series of circulars introducing the company's 70th Anniversary promotions.


Mr. Punch circularMr. Punch display circular

A trade circular introducing the company's display unit for the Mr. Punch automatic drill. The back side of the sheet features a promotion titled No. 185 Automatic Drills: Mr. Punch and includes information on the drill itself. Millers Falls acquired the rights to the Mr. Punch automatic drill when it purchased the Goodell-Pratt Company in 1931. Part of the company's National Hardware Week promotion, the circular is a bit oversize to fit into the large format 70th Anniversary Catalog No. 42.

The company published an similar circular in 1940. A close examination reveals substantial differences between the two. This sheet is larger, printed on two sides and features the No. 185 automatic drill only.


1940

70th anniversary catalog no. 42, variant, ca. 1940, plate70th anniversary catalog no. 42, variant, ca. 1940

Small format catalog and easily missed variant of 70th Anniversary Catalog No. 42. Despite the 1938 date on the introductory page, this catalog was published in 1940. A 'new tool' section, consisting of 16 pages lettered A-P, appears to the front of the catalog and documents the appearance of the company's No. 206 block plane and the No. 70 hand drill. Although the title page indicates this is the 70th anniversary catalog, the ubiquitous 70th Anniversary graphic seen on almost every page of earlier versions of catalog no. 42 is absent.

There is no use of red ink, and the dimensions of the catalog are noticeably smaller than those of the 1939 small format edition. Introductory page for scraper section is shown at right.


No. 29 screwdriver circular

A trade circular printed on one side and sized to fit neatly into the large format 70th Anniversary Catalog No. 42, it introduces the Millers Falls No. 29 spiral ratcheting screwdriver.


No. 294 screwdriver display circularno. 29 screwdriver with bits circular

A trade circular introducing the company's No. 294 display unit for the No. 29 spiral ratchet screwdriver. The back side of the sheet includes an illustration of the screwdriver and accessories available for it. Part of the company's promotion for National Hardware Open House, the circular is a bit oversize to fit into the company's large format 70th Anniversary Catalog No. 42.


No. 1940 auger bit display circularNo. 940 auger bit circular

A trade circular sized to fit neatly into the large format 70th Anniversary Catalog No. 42, it introduces the Millers Falls No. 1940 auger bit display unit. The back side of the sheet introduces the company's beautiful No. 940 chrome alloy nickel-plated, copper-flashed bits. This example is no longer full-sized due to wear resulting from its edges protruding beyond those of the catalog. The dimensions above reflect the circular's original size.


No. 8515 permaloid screwdriver display circular

A trade circular printed on one side and sized to fit neatly into the large format 70th Anniversary Catalog No. 42, it introduces the Millers Falls No. 8588 automatic tool display unit. The company published a similar circular as part of its 1939 National Hardware Week promotion. A close examination reveals substantial differences between the two. This sheet is smaller, printed on one side only, and features both the No. 185 and 188A automatic drills.


Blu-Mol Molybdenum High Speed Hack Saw Deal circular

A trade circular printed on one side introducing the company's No. 1112 Blu-Mol hacksaw blade display unit. A bit oversize to fit into the company's large format 70th Anniversary Catalog No. 42, this example was trimmed to fit inside without its edges protruding beyond those of the catalog. The dimensions above reflect the circular's original size.


No. 550 Tuf-Flex Hack Saw Blade Deal circular

A trade circular printed on one side introducing the company's No. 550 Tuf-Flex hacksaw blade display unit. A bit oversize to fit into the company's large format 70th Anniversary Catalog No. 42, this example was trimmed to fit inside without its edges protruding beyond those of the catalog. The dimensions above reflect the circular's original size.


Blu-Mol Double Life High Speed Molybdenum Hack Saws circularBlu-Mol Double Life High Speed Molybdenum Hack Saws prices and sizes circular

A trade circular introducing the company's Blu-Mol double-life hacksaw blades. The blades were considered double-life because they had teeth on both the top and bottom edges.The back side of the sheet lists prices and sizes available. A bit oversize to fit into the company's large format 70th Anniversary Catalog No. 42.


1941

Millers Falls national emergency catalog, title pageMillers Falls national emergency catalog

Small format catalog. An easily missed variant of catalog no. 42. Despite the 1938 date on the introductory page, this catalog was published in 1941. Sometimes referred to as the National Emergency Catalog. The title page includes notice that specifications for some tools might change without notice and other tools be temporarily discontinued due to the National Emergency. The emergency was declared by Franklin D. Roosevelt in May 1941 in response to Nazi aggression and the deteriorating security situation in Europe.

The catalog includes the same new tool section that appeared in the 1940 version of the catalog. The descriptions of some electric tools are overstamped with a notice indicating their sale is limited to the Western Hemisphere. Less use of red ink than in the original large format edition of 1938.


1944

Millers Falls revised price list, 1944.

Title from cover. Due to the second World war, many of the tools listed are marked "Discontinued" or "Temp. Disc." A number of the temporarily discontinued items never made it back into production. Uncoated blue-green paper, no illustrations. Sized to fit neatly inside the cover of the small format Catalog no. 42.


1947

thickeness gauges circular, back sidethickness gauges circular

A trade circular promoting the Millers Falls Company's line of thickness gauges. Printed on two sides and a bit oversize to fit into the company's large format 70th Anniversary Catalog No. 42.


1948

no. 1040 hand drill display circularNo. 104 hand drill circular

A trade circular introducing the No. 104 Buck Rogers hand drill. The back side of the sheet includes information on the No. 1044 countertop unit for displaying the new tool. A bit oversize to fit into the company's large format 70th Anniversary Catalog No. 42, it was part of a series of circulars introducing the company's 80th Anniversary promotions. Noted industrial designer Francesco Collorua was responsible for the drill's imaginative appearance.


No. 1006 automatic drill display circularNos. 100 automatic drill circular

A trade circular introducing the No. 100 automatic drill. The back side of the sheet includes information on the No. 1006 countertop unit for displaying the new tool. A bit oversize to fit into the company's large format 70th Anniversary Catalog No. 42, it was part of a series of circulars introducing the company's 80th Anniversary promotions. Noted industrial designer Garth Huxtable was responsible for the automatic drill's imaginative appearance.


No. 2222 hack saw blade display circularblu-flex hacksaw blades circular

A trade circular introducing the Company's Blu-Flex hand hack saw blades. The back side of the sheet includes information on the No. 2222 countertop unit for displaying the new blades. A bit oversize to fit into the company's large format 70th Anniversary Catalog No. 42, it was part of a series of circulars introducing the company's 80th Anniversary promotions.


1949

Millers Falls Company catalog No. 49, plateMillers Falls Company catalog No. 49

Large format catalog. Goodell-Pratt tools no longer listed. Includes a fair number of power tools and is first catalog to feature the Buck Rogers No. 104 hand drill. Nice use of red ink in many illustrations. Interesting, too, are the bright blue and yellow-inked hacksaw blades (shown here).

Does not include the company's-industrial quality tools.


Millers Falls Company catalog No. 49, small format

Small format catalog. Identical to the large format catalog, except less use of red ink and illustrations of hacksaw blades are black and white. Lacks the visual appeal of the large format catalog.

Does not include the company's industrial-quality tools.


Nos. 104 and 308 hand drills circular

A trade circular printed on one side and similar in appearance to the notice introducing the No. 104 Buck Rogers hand drill, this sheet also includes information on the No. 308. A bit oversize to fit into the company's large format 70th Anniversary Catalog No. 42. Noted industrial designer Francesco Collorua was responsible for the drills' imaginative appearance.

Referenced in a January 15, 1949, letter from company vice-president C. W. Otto.